Community Profile

Social Marketing

The purpose of this group is to foster the capacity of public health practitioners and programs to use best practice social marketing through discussions and the exchange of resources.  Different from social media, social marketing uses commercial marketing principles and processes to lower the barriers and increase the benefits a population associates with a health, safety, environmental or civic behavior, in order to enable social change and improved well-being for populations and society.

Members: 18
Latest Activity: Nov 20

University of South Florida Social Marketing Conference

The University of South Florida School of Public Health offers the best conference learning experience about social marketing in the US.  Their 22nd annual conference will be June 13th-16th at the Sheraton Hotel, Sand Key Florida (outside Tampa).  This includes a training academy on the 13th and 14th and the main conference on the 15th and 16th.


I have attended for 15 years and there is always something new and engaging!  There is international attendence, including those new to social marketing to the people who write the books (literally), representing the public, non-profit, academic and private sectors.  Great opportuities to network.  Beg, borrow or steal to attend!


USF 22nd Annual Social Marketing Conference

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Comment by Dr. Shakil A. Khan on November 19, 2013 at 9:31pm

Public Health Training in the Dominican Republic


We are inviting public health students and professionals to join us for a one week training and experience in the Dominican Republic, in March 15-22 & May 17-24, 2014. The visit involves hands-on training in public health, volunteering at one or more of our hospitals, workshop at the PanAmerican Health (world health organization facilities), visiting the Public Health Department of Universidad Autonoma de Santo Domingo - the oldest university in the western hemisphere. You will also visit a Haitian Batey and experiencing life & health care in Latin America/Caribbean. Limited Spanish language training will be provided.


The all-inclusive cost of $3,650 (double occupancy) includes all ground arrangements (transfers, hotels, most meals, sightseeing, one night/2 days at a beach resort and all training and tips.


The tour is personally escorted by Dr. Shakil Khan, a licensed physician in the Dominican Republic, who has lived & worked in the D.R. for the past 25 years and trained hundreds of American students of medicine, nursing & public health in the Dom. Republic. Dr. Khan is a member of phConnect and is President of the Multicultural Council of America ( and Dominican International College ( Dr. Khan is also ‘Country Director’ for the ‘Smile Train Organization of NY, providing free surgeries for cleft lip/palate to hundreds of indigent Haitian and Dominican children for the past many years.


Seats are limited. Please book early. A deposit of $250 is required with full payment at least 90 days before departure. Airfare is not included.


Multicultural Council of America is a non-profit (501(c)(3) charitable organization, dedicated to promoting world cultures, education and health care. The cost of this educational program may be tax deductible – please check with your accountant. 


For information, please contact Dr. Shakil Khan at or, or call 586-573-7300


Comment by Jennifer Woody on February 24, 2012 at 3:17pm

Yay Mike! Love the pic!


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